← All work

Built for riders who know their kit and won’t settle for less

A full custom WooCommerce reskin for a specialist offroad retailer: bold, fast and built around a huge parts catalogue.

Client Action Offroad
Year 2025
Services UX, UI design, WooCommerce build
Website actionoffroad.com
Visit live site ↗
actionoffroad.com
Action Offroad website design

The story

How it came together.

Four chapters, from the first brief to the finished build.

Action Offroad challenge design
●Brief & research

Chapter 01 / 04

Customers who know their stuff

Action Offroad sells offroad parts and accessories: apparel, dirtbike, ATV, UTV, chemicals and tools. Its customers know exactly what they want, but the old site had performance issues, a clunky mobile experience and a catalogue that was hard to navigate.